{"id":420,"date":"2016-06-13T13:20:12","date_gmt":"2016-06-13T11:20:12","guid":{"rendered":"https:\/\/www.mellon.rs\/?p=420"},"modified":"2017-06-26T10:00:42","modified_gmt":"2017-06-26T08:00:42","slug":"cross-channel-marketing-platforma","status":"publish","type":"post","link":"https:\/\/www.mellon.rs\/en\/cross-channel-marketing-platforma\/","title":{"rendered":"Cross-Channel Marketing Platform"},"content":{"rendered":"<p>Experian\u2019s award-winning cross-channel marketing platform empowers brands to manage and execute all customer interactions within a single system, in real-time \u2013 removing the need for multiple, disparate platforms and individual channel vendors. Through its unparalleled scale and flexibility, the platform enables brands to easily integrate deep customer insights from any data source to create more intelligent, and effective, customer interactions across all channels.<\/p>\n<p>One platform, endless capabilities:<\/p>\n<ul>\n<li><a href=\"http:\/\/www.experian.com\/marketing-services\/data-integration.html\">Data integration<\/a> &#8211; Gain a true panoramic view of your customers by integrating customer data from any source, and layering Experian Marketing Services\u2019 rich consumer insights<\/li>\n<li><a href=\"http:\/\/www.experian.com\/marketing-services\/cross-channel-campaign-management.html\">Cross-channel campaign management<\/a> &#8211; Centrally manage all cross-channel campaigns and seamlessly deliver the most consistent brand experiences to your customers<\/li>\n<li><a href=\"http:\/\/www.experian.com\/marketing-services\/customer-interaction-management.html\">Interaction management<\/a> &#8211; Capture your customers\u2019 responses and sentiment, then immediately leverage that data for more relevant and timely cross-channel interactions<\/li>\n<\/ul>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Experian\u2019s award-winning cross-channel marketing platform empowers brands to manage and execute all customer interactions within a single system, in real-time \u2013 removing the need for multiple, disparate platforms and individual channel vendors. Through its unparalleled scale and flexibility, the platform enables brands to easily integrate deep customer insights from any data source to create more [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[47],"tags":[],"_links":{"self":[{"href":"https:\/\/www.mellon.rs\/en\/wp-json\/wp\/v2\/posts\/420"}],"collection":[{"href":"https:\/\/www.mellon.rs\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mellon.rs\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mellon.rs\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mellon.rs\/en\/wp-json\/wp\/v2\/comments?post=420"}],"version-history":[{"count":0,"href":"https:\/\/www.mellon.rs\/en\/wp-json\/wp\/v2\/posts\/420\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.mellon.rs\/en\/wp-json\/wp\/v2\/media?parent=420"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mellon.rs\/en\/wp-json\/wp\/v2\/categories?post=420"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mellon.rs\/en\/wp-json\/wp\/v2\/tags?post=420"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}